Twitter Marketing: Your Growth Campaign (2020)

Twitter is a beast. Let’s face it. You can’t live with it and you can’t live without it, am I right? It’s like being in a relationship with the internet. So, I’ve been in a relationship with Twitter going on 5 years. I’ve watched it grow, evolve and slowly but surely – in a 140Continue reading “Twitter Marketing: Your Growth Campaign (2020)”

Instagram Marketing Guide for Growth (2020)

Instagram is my favorite! Personally and professionally, Instagram is pure gold for growth. Unless you royally screw it up. As a marketer, it’s important to know the basics of Instagram, so you don’t fail. Things are changing daily, so you’ll need a plan of attack to stay on top of your digital game. Trust me,Continue reading “Instagram Marketing Guide for Growth (2020)”

How to Dial Down the Social Media Noise and Still Stay Informed (and Positive!)

The media can be incredibly overwhelming. Since the global pandemic my family now refers to as “Rona”, I’ve learned how impactful the media – specifically social media – can be on your mental health. I live and breathe social media, marketing and all things online. Being online and in the media is my job. Literally.Continue reading “How to Dial Down the Social Media Noise and Still Stay Informed (and Positive!)”

Selling on Social Media: Major Wins + Epic Fails (2020)

All we need is more likes, right? Strange times we live in.  Social media has basically taken place of the trips to the mall with friends, the sleepovers talking gossip and the adventures of youth all over the world. We can’t stop it, we can’t hide from it and we certainly want to be aContinue reading “Selling on Social Media: Major Wins + Epic Fails (2020)”

16 Twitter Hashtags for a Healthy Lifestyle

Here we go. Hashtags for health. Should we start a hashtag about it? #Hashtagsforhealth Let’s back it up. Hashtags, or as we fondly remember them being called the number symbol in the eighties, are all that is trending in the world. If you’re on social media at all, you know. Hashtags are especially profound onContinue reading “16 Twitter Hashtags for a Healthy Lifestyle”

Content Marketing 101: What Not To Do In 2020

It’s 2020. How’s your content marketing game? If you’re trying to make some changes in your life, growing a business or simply writing for cathartic reasons, we need to talk about content marketing. There is so much content out there that it’s easy to fall right into the pool of what-not-to-dos. In 2020, we allContinue reading “Content Marketing 101: What Not To Do In 2020”

Facebook: The Truth Behind Your Love-Hate Relationship

Facebook: The Truth Behind Your Love-Hate Relationship Everyone strives to be unique, strives to be heard, strives to find purpose.  That is a loaded sentence, but it is loaded with truth. Facebook tries to pull uniqueness, a voice and originality into its pretty basic platform, right?  It’s blue and white, standard textbook, you can’t changeContinue reading “Facebook: The Truth Behind Your Love-Hate Relationship”